Floral Fabulous

I grew up with the Joe Browns catalogue. I have many a memory of sitting in the 6th form common room flicking through the pages and adding items to my Christmas list.

I admit, as time progressed, I kind of forgot about their existence. I stopped getting leaflets in the post and with so many retailers to choose from their website wasn’t the first that sprang to mind when shopping online.

It was a surprise when they got in touch last week, asking if I’d like to take a look and pick a dress to feature on my blog. All those memories came flooding back, and although no longer my typical style I found myself coveting many a thing…I think it’s the quirky cuts and slightly off-beat nature that won me over; just like it always used to.
(Not to mention they have a mega sale on right now, too).

Naturally I headed straight for the floral dresses.

I love my new dress! It’s more…I don’t know…I can’t think of the right word. It’s not the first thing I would pick in a shop, and yet something drew me to it. The colours, the shape, the fact it’s cut and fits like a dream. The perfect “day off but don’t want to wear jeans” kind of dress….baggy jeans induced comfort included.

Anyone else a Joe Browns fan? Do you have memories of the brand, and will you be giving them a second look now?

What stores hold memories for you?

Happy Monday guys,
back to work for me today!


P.S. Just had to share my weekend highlight!

39 comments for “Floral Fabulous

  1. Happy Monday to you too! We’re probably some of the select few who are a- up this early, and b- exclamating at this hour!

    I really like this dress on you, I love how fitted it is on the waist and it’s perfect with those shoes!


  2. That’s definitely an interesting dress! Way cool! πŸ˜€

    xoxo, Bree


  3. Vix

    That dress fits like it was made for you, I love the pattern and the cut of the bodice, just beautiful.

  4. What a unique and beautiful dress, darling! Love the cut, it suits you se well xxx

  5. Another floral dres fan here .

    Looks lovely x

  6. I must say, this dress definitely is pretty and its suits u ! And complement u well, i love this. And the cuts, reminds me of a corset dress πŸ™‚ x

  7. oh i used to love when the joe browns catalogue arrived, i’d flick through it and make a list of all the things on my wishlist, but i’m not sure i ever ordered from there.

  8. I knew it was a Joe Browns dress the minute I clicked on your page ! I adore them …. unusual shapes, vivid colours and mixes of patterns ….. and they have fantastic sales ! hahah

    It looks divine on you Laura, how lucky are you ?!!!! :0) xxxx

  9. the ice cream looks so cute and i love the pleating deetail on the dress!

  10. It looks gorgeous on you, it really suits you and looks great with the sandals! Mmm Percy Pig ice cream, need to try that! xx

  11. I still get the Joe Browns catalogue through the post! I haven’t bought e
    anything from them in yeeears though xx

  12. I love how red your hair i still, most of the red has now gone from my hair. I will be getting it done again soon !

    I used to order things from Joe Browns quite a lot ! Lots of florals and floaty skirts and dresses!

  13. The Percy Pig lolly is pure genius, where are they being sold? And I love Joe Browns, but I only just found out about them a short while ago, I didn’t know they’d been going for a while. I love their jackets and cardigans. And you look so pretty in this dress, the cut’s lovely. xxx

  14. Amy

    These photos are gorgeous. You look like a perfect model πŸ™‚ xx

  15. I remember the days of getting the Joe Browns leaflet through the post πŸ™‚ Love the cut of that dress, its perfect on you!

  16. You look lovely and OH EM GEE, I need to get me a Percy Pig lolly immediately


  17. Ok, let’s get the important bit out of the way first…PERCY PIG ICE CREAM!
    I’ve seen m&s tweeting like mad about their crazy new pp stuff, I was a bit dubious 2bh…can anything beat the original mr.pig?!

    I too had totally forgotten about Joe Browns – I think we still get the little brochure, but it’s never really looked at! Maybe now I’ll have a gander – you look lovely in that dress πŸ™‚ x

  18. It’s a lovely dress but I was more drawn to the Percy Pig lolly! Clearly I think with my stomach haha

  19. Great outfit πŸ™‚ xx

  20. Lovely dress, I forgot about Joe Browns too!

  21. Anonymous

    you are too thin. gain some weight

  22. Such a pretty dress xoxo

  23. Holy moly, is that a Percy Pig ice cream?? The mind boggles. x

  24. cute outfit πŸ™‚

  25. nice blog!
    take a look at mine too and follow me if you like. and i’ll follow you back!!!

  26. Percy pig lollies????? Why did I never know about that? x

  27. OMG I loooooove that dress! It is so cute. πŸ™‚ I have never heard of this brand before. Shame on me!

  28. oh I love this! Fab pics x

    Blending Style, Beauty and Fashion

  29. Great outfit, really suits you! (:
    Haha i love the percy pig ice lollys, ive only ever had the gummy sweet of those from M&S i must try the ice lolly new time! haha (: xo

  30. Good choice of dress, but I love the shoes more – they’re amazing. xx

  31. Anonymous

    stop playing around with white light to alter your pictures you can see it with you zoom to 800 you make the background white and then alter the pixel to make you look sicker

  32. Such a beautiful dress! I got an invite to their A/W launch but alas it’s on a Friday evening and I can’t get there in time after work. Such a shame πŸ™

  33. I think I still get the Joe Brown catalogues through the post but I rarely pay attention to them these days. I use to get a lot in my six form days! But that dress is lush x

  34. Beautiful dress, fits like dream and looks stunning too!

    X x

  35. That dress is lovely! Not a make I’ve heard of before but I will have to check them out!

  36. I love practical, comfy dresses and this looks perfect.

  37. Cute outfit! + oh my percy pig icecream!!!x

  38. Love this dress its really well fitting on you.
    I’d never heard of Joe Browns until they contacted me, but i really like their site and the dress and bangle they sent me are gorgeous x