I’ve briefly glossed over beauty brand treaclemoon’s partnership with charity BulliesOut in the past but thought it was high time I gave such a worthy cause a bit more attention.

They believe that the uniqueness of each individual on earth is what makes the world go round and nobody should ever feel that they have to change in order to fit in. Their latest project, the #BeYou project is set to highlight the fact that it’s perfectly ok to be yourself; you’re wonderful just the way you are.

This campaign touches on a cause close to my heart. As someone who is a self-confessed people pleaser who will put other people’s needs above her own and who has never managed to accept herself for who she is I’m finally learning that the only way to get ahead in life and truly be happy is to focus on just one person’s happiness and needs- MINE.

With the rise of social media comes with it an increase in cyber-bullying, trolling and general feelings of inadequacy all of which I have personally experienced over the six years I’ve been blogging. The internet is such a vast and anonymous place it’s easy to make someone feel really bloody bad about themselves without much effort, or without even intending to do it.

So I’m setting everyone a little challenge, leave a comment below this post saying what makes YOU awesome and how your own experiences of the issues mentioned above. You can also get involved on social media by tweeting your response (don’t forget to mention @treaclemoon_UK and use the hashtag #BeYou). You can also support BulliesOut and the #BeYou project by making a purchase from the online shop, sending vital funds in the direction of stamping out bullies for good.

Find out more in the video below.